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Your Hormones Are Going Wild. Here is what you need to know.

Mar 10, 2026
Your Hormones Are Going Wild. Here is what you need to know.

Women’s hormone levels, functions, and cycles are vastly different from a man’s. That’s why we need to address fluctuations differently. We can’t shock our systems back into balance with short-term, rise-and-grind fixes; we have to regulate, not stimulate, our systems by addressing three cognitive concerns.

  • Cellular Energy: Fuel Your Brain
  • Stress Response: Calm Your Nervous System
  • Neuroplasticity: Enhance Memory and Focus


The brain is a complex machine made of multiple networks. Those networks need to move together smoothly in order for you to switch between modes of thinking and navigate the dynamic and demanding work of being a human. But hormonal fluctuations caused by perimenopause and menopause disrupt your brain’s natural rhythm.


Cellular Energy: Fuel Your Brain Your cells are the basis for everything you are, and they are the factory that keeps you going. Your cells need energy to operate every single one of the functions your body carries out, including the neurofunctions that keep your mind sharp. 


But like any factory, your cells make waste while they do their work. The adaptogens in Hey Genius act as antioxidants that help mitigate the inflammation response caused by the free radical waste your cells release when they make energy. A reduced inflammation response means there’s less damage to your cells, especially to the mitochondria (which, as you may remember, is the powerhouse of the cell.)Healthier mitochondria make for a more efficient factory that produces more energy and less waste for antioxidants to fight in the first place.
That means more energized cells, which means more efficient biological functions, which means a more resilient you.


Stress Response: Calm Your Nervous System Stress is an unavoidable part of life—especially this part of life. But chronic stress can manifest physically in the body, affecting both your health and your behavior. 
Headaches, muscle pain, fatigue, a change in sex drive, sleep problems, irritability, depression, memory problems. All of those are associated with stress…and with menopause, which in and of itself is stressful. What you’re going through is just one big feedback loop.
That’s why it’s so important to manage stress during menopause. Alongside relaxation techniques, exercise, and a healthy diet, adaptogens and antioxidants have been shown to reduce feelings of stress without drowsiness in perimenopausal and menopausal women.


Neuroplasticity: Enhance Memory and Focus
The brain needs to be able to adapt and change in order to store and recall information. This process involves a highway of neurons, neurotransmitters, and synapses working together to relay the signals that make up your thoughts and memories.


Scientists used to believe that brain development stops in adulthood, but we now know that is not the case. Our brains continue to form new pathways and regenerate themselves at all stages of life. Providing your brain with the right fuel can aid in maintaining plasticity as you age.

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© 2025 Selfmade. All rights reserved. All rights reserved. RareRoot LLC. 30 N Gould St Ste N, Sheridan, WY 82801. Phone: (347)-430-7755. These statements have not been evaluated by the Food and Drug Administration. Sources for information on this site include the CDC and studies performed by Harris Interactive. This product is not intended to diagnose, treat, cure or prevent any disease.

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